On your e-commerce sites, it’s bad enough if potential customers abandon their carts simply because filling out forms becomes too tedious or confusing. Maybe you’ve streamlined each form in your checkout process to make it as painless as possible. But how simple and fast is it to complete your checkout forms on a mobile device?…

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You see them all the time without even noticing. Trust logos are usually seen on checkout pages, but some stores put them at the footer of all their shop pages. Some examples: newegg.com vitacost.com monoprice.com Note: Trust logos are also referred to as trust marks, trust icons, security badges, SSL badges, trust seals, etc. Many…

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Where should the field labels go on your mobile e-commerce checkout forms to improve conversions and decrease cart abandonment? According to the Baymard Institute, most of the time labels should go above the fields.¬†Baymard’s done a ton of studies and most recently been focusing on mobile commerce usability. To summarize their article, when labels are…

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