8 Years to Overnight Success (Startups for the Rest of Us Podcast Interview)

May 24, 2015 | Comments Off on 8 Years to Overnight Success (Startups for the Rest of Us Podcast Interview)

I had the huge pleasure of being interviewed on my favorite podcast, Startups for the Rest of Us.

You can listen to the episode here, and by all means, keep them at the top of your feed if you’re at all interested or involved in small self-funded startups.

Many thanks to my friends Rob and Mike for inviting me on!

Lessons Learned Building a WordPress Plugin Business to $10k/month (MicroConf 2015 Attendee Talk)

April 13, 2015 |

In April 2015 I gave an attendee talk at MicroConf Las Vegas. It’s only about 15 minutes.

Here are the slides:


Developing a Simple WordPress Plugin from Scratch

January 18, 2015 |

Recently I walked folks through building a simple WordPress plugin from scratch at the WordPress Developers meetup in Fresno (my hometown).

We went through how to build a plugin for taking donations, optionally with a Stripe Checkout overlay.

Learning Resources

As promised, here’s a list of resources to get you started with plugin development.

Developer Tools

Here’s a few tools I use as I’m developing and debugging plugins.

Google Calendar Events Version 2 Update

August 16, 2014 |

GCE Version 2.0 to be Released late August September 2014

Please submit any questions or troubleshooting requests in the public support forms


Stripe Checkout for WordPress

March 26, 2014 |

StripeIf you haven’t used Stripe for accepting payments online yet, you’re missing out on the best. Hands down.

They take care of payment processing with minimal headaches and extensive developer resources. But they also have a beautiful checkout form you can start using right away on your site.

Stripe Checkout was recently revamped with mobile optimizations and a high conversion form layout that’s gone through probably millions of A/B tests. See the demo for yourself.

Since it’s an embedded button that pops up a checkout form overlay provided by Stripe, you get all their improvements and optimizations automatically as they test and iterate.

It’s pretty simple to add HTML code and the JavaScript reference to any site, but in case you don’t want to bother with that, Nick Young and I created a simple Stripe Checkout plugin for WordPress.

It’s free in the WordPress repository, or simply search for “Stripe checkout” in your WordPress admin.

But wait…aren’t there a ton of good Stripe plugins already out there.

The simple answer is yes. And there are some good ones. If you want to integrate with plugins for e-commerce, membership sites, form building, etc., this plugin is not what you’re looking for. If you’re using one of these, you can probably find a Stripe add-on designed for it.

This Stripe plugin also does not store any post meta for transactions or send emails. Stripe does this for you, though you have to explicitly enable customer receipts.

Note that Stripe suggests that the pages hosting the checkout form be SSL (start with https://).

For version 1.0, there’s just a few settings to enter, then you place a shortcode on your pages where you want the button and overlay. That’s it.

At this point, like our Gumroad WordPress plugin, we’d like to hear from actual users what features they need.

Let us know your feature requests and they might get in a future update.

Update April 24, 2014

Added a few more shortcode options: multiple currencies, billing/shipping addresses, redirect URL, etc. See the changelog.